Lumbersexual is a term to describe a "metrosexual" that dresses rugged like a lumberjack.  Truth is a lot of these guys don't know the first thing about the trade.  It's one of the manliest and most dangerous jobs, and these guys don't quite stack up.

It's a commercial for Dinty Moore, so I'm sure it all actors and scripted, but it's still worth a laugh.